E01¶


Research	R0031 — Plural Voice Claims (Blind)
Run	2026-03-29
Claim	C002
Source	SRC02
Evidence	SRC02-E01
Type	Statistical

Ipsos 31-country survey statistics — no 66% usage figure

URL: https://www.ipsos.com/en/ai-making-world-more-nervous

Extract¶

Survey conducted May 26 – June 9, 2023, among 22,816 adults across 31 countries:

54% excited about AI-based products and services
52% nervous about AI-based products and services
54% agree AI has more benefits than drawbacks
67% say they have a good understanding of what AI is
51% say they know which products and services use AI
Nervousness increased 12 percentage points since previous survey

The survey does NOT report a "66% use AI" figure. The 67% figure relates to understanding what AI is, not to usage rates.

Relevance to Hypotheses¶

Hypothesis	Relationship	Strength
H1	Contradicts	Strong — the 31-country Ipsos survey does not contain the 66% usage figure
H2	Supports	Strong — confirms the survey exists but does not report what the claim says
H3	Contradicts	The survey does show trust/distrust patterns, just not the 66% figure

Context¶

The 66% figure may have been confused with the 67% "good understanding of AI" figure from this survey, or conflated with the KPMG study's 66% usage figure published later.

Notes¶

This is the most diagnostic piece of evidence for this claim: the actual 31-country Ipsos survey does not contain the statistic attributed to it.